Once your list and forms are set up, you can start building an email campaign.

A campaign is a message that you share through email. You’ll select what type of campaign you’d like to create, pick the perfect template, design and test your email, and then send it off to your subscribers.

On Your Dashboard, Go To Campaigns -> Campaigns

Click the Create Campaign button on the top right corner.

Choose Your Campaign Type

FloppyEmail has 2 types of email campaigns to choose from.

Here’s a quick rundown of your options:

Regular campaigns are the most common type of HTML email our users send. They can be formatted and customized with images, colors, and other design elements to fit the needs of your business.

Plain-text campaigns are the simplest form of email you can send. These campaigns will only contain text and have no formatting options.

Select Recipients From A-List

Select the list that you want to send the campaign to and add more by clicking on New List/Segment button

Then click “Save & Next”.

Setup Your Campaign

The Campaign Details area, located on the top, allows you to specify information about the campaign:

• Name your campaign:
  The title of the campaign
• Email Subject:
  Subject message for the campaign
• From Name:
  The message sender's name. This is automatically populated with the default Sender Name from your account preferences or the chosen sender's details and can be manually changed if needed.
• From E-Mail:
  The message sender's email. This is automatically populated with the default Sender email from your account preferences. If you have several sender IDs submitted, you will be able to choose from the options. You will also be able to edit the chosen sender's details without leaving the page.
• Reply to:
  The email address for replies. This is automatically populated from the "From e-mail" field and can be manually changed if needed.
• Track Opens:
  Track who opens the newsletter/ campaigns
• Track Clicks:
  Track clicks on links in the HTML version.
• Add DKIM Signature:
  This is to help establish the authenticity of your email, improving the delivery rate.
• Custom Tracking Domain:
  Using a tracking domain causes all the links and URLs in your emails to be overwritten as if they come from your own brand's domain (rather than from this application hostname), making your email more authentic and more likely to reach recipients INBOX.

Design Your Campaign

Create your email from scratch or start from our pre-built templates/themes. Customize the content the way you desire with our powerful but easy-to-use HTML email builder. Choose from any of the three options on how you wish to build your design. 

In the next step, you will be redirected to our powerful email template builder where you will be able to add remove or modify content as you wish. Give it a try now!        

Are you done with your email design? Are you happy? If you have any files to attach to your email,

please attach them in this section. If you wish to make any changes in your design, click change template and it will bring it back to the email editor for you to make changes or you can choose a new template to re-edit again.

If all are good to go, let’s jump to the next step by click “Save & Next”.

Schedule The Delivery Date & Time

In this step, you can set your schedule the delivery date & time. Once you set a date and time, you will never get a reconfirmation notification on the day, and the campaign will be sent out.

If you wish to send the campaign immediately, just proceed to the next step.

Confirmation

You made it to the final step! It must be an excited and nerve-wracking moment before you click the Send button. So before click Send, check out all the details that are correct. Click preview to view your email again, and most importantly send a test email to yourself or your colleague to view how it will look in a real email. Are you ready? Then let’s click send and take a break. Your campaign will send out in a few minutes' time based on your recipients’ number. If the number is high it might take few extra minutes at the usual time.

To view your send report, click Campaign, and on Actions, click the button on which campaign you wish to check the reports. Find for report/result option to view the statistics. How many clicks, how many unique open, who opened your emails, what is the bounce rate or click-through rate, how many unsubscribes? You will get all the answers in your report. Check it out.

Personalize your email on the basis of your contact’s properties, from how it appears in your recipient’s mailbox to the content they’d read.

FloppyEmail comes with stunning, free email templates and themes that drive results.

On Your Dashboard, Go To Templates

Templates:

You will find all your edits modified or added templates on the Templates page

Create: You can create your own template using Floppysend Email Builder or our ready-made templates.

Upload: Upload your HTML template bundle. Normally, it should be a .zip file containing one single .html file and one directory at the same level containing asset files (JS, CSS, Images, etc.)

The most important criteria for drag-and-drop email editors nowadays are high-quality responsive email output and a simple user interface.

It also adapts to the screen size of the screen on which they are displayed.

You don’t need to master how to code in HTML! To build your campaigns, simply drag and drop the various elements from the left bar.

Appearance

In the appearance menu, you can get access to 5 of the following settings as below.

General Settings

• Message Width: Message width is in 600px by default. You can modify the size between 320px and 900px. 
  
• Default Padding: Used by default for all new structures added to email from the Content tab or while adding new               (Styles) row.
  
• General Background Color: You can pick your favorite color to be set on background from ready colors or paste your color code in the box below.
  
•  Font: Pick the basic Font for the whole email.
• Line Spacing: Set the default line spacing for all text elements of the email.
• Paragraph bottom space: Your email design might look clean if you on the bottom space. 
• Underline Links: Enable the Underline links control is recommended.
  
• Responsive Design: Enabling the responsive design option may help to improve the mobile display. However,                     results may vary depending on the device. If you disable this control, the mobile version of your email message will look the same as the desktop version.
• RTL text direction: If this control is activated then text direction will automatically go from left to right.
  

Styles

Header, Content, Footer, or Info Area are defining each row of the email template. You can click each one of them and set its value base on your needs.

You can set Text Size, Paragraph Bottom Space, Bottom Space, Background Color, Content Background Color, Font Color, and Link Color and Background Image.

Headings

For H1, H2, and H3 headings, you can set the default font style, size, color, bold, and italics fonts here.

Button

You can set some parameters in the Button menu that will be used by default for all buttons in the email.

• Highlight Hovered Buttons: Click this option if you wish to highlight hovered buttons. 
  
  Once you click you will come up with two buttons which are “Highlighted Button Color” & “Highlighted Text Color” and you can pick the colors. 
  
• Support of Outlook: This option allows improving buttons displaying in Outlook, by inserting a special VML-code element.
  
  You can change the Button Color, Font Color, the Text Style and Size, the Thickness and Italics parameters, as well as the border-radius.
• Button Color: Change the button color
• Font Color: Change the font color inside the button.
• Text Style: Change text style inside the button.
• Border Radius: Increase or maintain the border.
  
  If the Border control activated, you’ll be able to change the radius of each side of the button. 
  
• Internal Padding: You can set the internal padding for buttons, independently for each side from this section.
  

Mobile Formatting

Here you can control how your email will look on mobile devices. 

You can set Size of Header text, Size of the Content text, Size of Footer text, Size of Info area text, the Text size of the items for the «Menu» block, Text size for headers H1, H2, H3, set Horizontal alignment and Email Content Margin for them.

Set the text size for the buttons to be the full width of the mobile device.

Content

In the content menu, you can get access to 3 of the following settings as below.

To create room in the template, drag a Structure with the required number of Containers and then simply fill them with content Blocks or Modules.

Structures 

Pick a structure based on your need. Just drag and drop into the email container. Please note, that you can add more Containers into your Structure after you placed them into your email. Each Structure can contain up to 8 Containers.

Blocks

There is a total of 13 blocks, includes Images, Text, Button, Spacer, Video, Social, Banner, Timer, Menu, HTML, Carousel, Accordion, and Form.

• Image: This block can be used for adding images in PNG, JPG, or GIF formats with a maximum size of 3Mb. The maximum resolution of the images is 4000x4000px.
• Text: You can add text with this block.
• Button: Drop the basic button block into your template and drop it next to the product it is related to.
• Spacer: Add space between blocks
• Video: FloppyEmail provides its users with two ways of adding videos to emails
  1) Inserting URL link to your video
  2) Embedding video
• Social: By default, you will see 4 icons. If they are not enough, click the “plus” button to add extra icons to your email.
• Banner: Add this block to insert the banner
• Timer: Add this block for the timer. The timer can be used for any purpose.
• Menu: Add this block for Menu on the top footer. Usually, this works as a link or a button.
• HTML: In the email template, left-click the “Insert your HTML in the code editor” to open the Code editor.

Modules

The Modules menu holds previously saved Modules that you can reuse and add to your email.

You can also use a template module or one of our pre-built Modules by dragging and dropping them into your inbox.